David Niddrie

Interbike 2008: Shifts in Bike Biz

Michelle in Sheila Moon on Raleigh Roadster photo by Richard Masoner

Model Michelle Candido in Sheila Moon Athletic Apparel on Raleigh Roadster. Photo by Richard Masoner

The overall impression from this year's Interbike industry trade show is that the bike biz is swinging slowly but surely in a direction that serves utility cyclists, transportation cyclists, commuters.

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